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Admin Tour: An overview of Administrator's function and role 


The administrator role is generally consistent with the owner of an operation. The role of the administrator in the system is depicted in the chart below. 


The administrator decides on the basic rules that govern the operation such as: places of operation, types of payments accepted, terms and conditions of sale, what information to present on individual listing, selling strategies to use, and others. Also, the other task groups necessary to successfully operate an online auction business are under the administrator. Another important decision an administrator must make is the delegation of duties and responsibilities to the individual staff members that will complete the tasks in these groups. 


After signing up for a free trial, a user is taken to the Administrator's Home page, shown below. includes a setup wizard to assist the administrator in providing all the information required. Of course, any information input during setup is easily changed simply by logging on using the ID and password entered when initially signing up for We highly recommend that you use our wizard to enter this information after you sign up. Access to the wizard is possible by clicking either of the two setup wizard areas shown on this screen.



The menu bar on the left of the screen shows the items that must be entered in order to obtain the most power from Now, let's look at the menu in more detail. This appears below.


As you work through the wizard, each of the menu options will contain an explanation of the information necessary to enter. We urge you to take the time to read these explanations as they answer many common questions while prompting you through the process. When you are complete, a summary of the key information entered can be printed for future reference, and we highly recommend that you do this. has found that by spending a little extra time and thoroughly completing the setup wizard your company will be ready to prepare and post listings to eBay by providing only item specific information. A little time invested initially will save you large amounts of time and money on every listing entered, resulting in a large payback in a short time..




Why are there so many menu options in the Setup Wizard? is a powerful program addressing all aspects of operating an online auction business. Providing a complete, thorough, comprehensive auction management program requires a lot of common information. It often seems that as we start out to address one problem, the solution impacts a seemingly unrelated area. Therefore, to solve the original problem requires additional information which increases the total requested. 


What else do you do with information provided?


We do not use the information provided for anything other than what is necessary for to properly function. Please refer to our privacy statement posted on the web site for a more complete discussion of how we treat confidential information.


How long will the Setup Wizard take?


The setup wizard is designed to be completed in less than one half hour assuming that a user has company policies and procedures established and readily available. In the event that company payment policies, terms and conditions, etc. must be drafted and refined, then the total procedure could take longer. We urge users to organize such information prior to beginning the process.


I don't have all of the information required to complete the Setup Wizard?


It is always possible to complete only those items in the Setup Wizard known, and to return at a later date. When returning at a later time, it is possible to go directly to the screens requiring additional information directly from the Administrator's Home page. If large amounts of information are not completed the first time you go through the wizard, then it may be advisable to periodically step through the entire wizard to assure that all necessary data is complete and up to date. 


How do I return to the Administrator's Home Page?


From the home page,, select the login option. When the login (sign-in) screen appears, enter the username and password you input originally when signing up for Your username and password appear on the important information you had the option to print after completing the setup wizard. If you forgot your password or username, you may request us to provide it to you and we will send it to you via email.


I don't know who will perform the individual functions in my organization yet? understands that there will be numerous personnel changes in any company. It is always possible to edit users directly from the Administrator's Home Page by selecting the User's Setup option from the left hand menu. We recommend that you complete as much information as possible the first time you access the wizard. IT IS IMPORTANT THAT YOU SETUP AT LEAST ONE PERSON AS A MANAGER WHEN YOU COMPLETE THE WIZARD THE FIRST TIME. IF YOU DO NOT ESTABLISH SOMEONE AS A MANAGER YOU CAN NOT ACCESS THE REMAINDER OF THE PROGRAM, ONLY THE ADMINISTRATOR'S HOME PAGE WILL BE AVAILABLE. 


The Administrator is the only person who can grant access to the program to other staff members. Therefore, we urge you to protect your Administrator username and password. Be aware that anyone with access to an Administrator's username and password can grant themselves access to any part of the system, as well as make changes to the company policies and procedures.




I completed the Setup Wizard but I don't know how to start using the system?


From the home page,, select the login option. When the login (sign-in) screen appears enter the username and password entered by the Administrator for you. This allows access to the function that you have the right to enter. If the Administrator set you up at the Manager level, then you can access all areas of the program.


What if something changes after I complete the Setup Wizard?


Necessary changes can be made at any time by logging in as the Administrator and selecting the appropriate option from the menu on the left side of the page.


Is there anything else I have to do to use PayPal?


If you have an active and valid PayPal account, you may elect to have EZLister automatically update PayPay payments you receive and match them with open accounts. To make this selection, it is necessary for you to enable the Instant Payment Notification (IPN) option through PayPal. There is a step by step tutorial to complete this task available from our support page. We strongly recommend that you allow EZLister to match PayPal payments as this will greatly increase your Clerk’s efficiency.


Why is there a Warehouse Option section? handles operations that have more than one warehouse, or that use drop shippers. In order to operate properly the system must be aware of the warehouse where an item is stored. As an example, assume a seller has more than one warehouse and that a purchaser buys two or more items and requests a shipping discount. However, the items purchased are stored in different warehouses. will not allow the shipper to combine the items since it is not possible to ship from multiple warehouses in one package. In the event that a user only has one warehouse, this is the only time the system requests warehouse information. Finally, as you expand, it is always possible to add warehouses from this area of the program.


What is an FTP?


An FTP, or file transfer protocol, is basically an Internet site that stores images (photos) in a common format that the system recognizes and handles. During the Setup Wizard automatically creates a folder on an FTP site for your exclusive use, and there is no charge for its use. Accessing images on an FTP site is the most efficient method of associating photos with an auction. In order to associate photos with an auction, a user must notify of their location. Using our FTP site automates and simplifies the notification procedure. There is a tutorial explaining how to use our FTP site on the support page, and this subject is also addressed in the training DVD available upon request.


I like the way I post my photos now. Do I have to use your FTP?


No you can continue to use your existing image hosting service. If you elect to continue to use your existing image hosting service, you must obtain the path to their location and enter it into the appropriate field in the Setup Wizard.




How much do you charge for using your FTP?


There is no charge for using our FTP or for us to host your images. Furthermore, we do not limit the number of images you can host for the purpose of listing and selling on internet auction sites. does reserve the right to impose restrictions on use to individual clients in the event that we determine the level of usage is excessive for the volume of listings posted. In such a case, we may limit a user's access to the FTP. Such a determination is at our sole discretion and assumes no responsibility for damages or loss of data that may occur in such an event. To date, we have not limited anyone's access nor found it necessary to exercise this right.


What are store and auction logos? offers listing templates for use when describing a listing that will be posted to an Internet auction site. Each template includes an area of the screen reserved for the user's individual logo, and this is referred to as an auction logo. Additional FAQs regarding auction templates are found under the Describer section.


If you operate a consignment store, there are certain areas of the system that may be visible at times to individual clients. allows the user to promote their brand by replacing the logo with a logo specified as a store logo in such areas of the system. Such areas of the system that permit the replacement of the logo are confined to the consignment module. Additional FAQ regarding this area of the system are found under the Consignment section.


To use either of these logos, it is necessary to complete two steps. First, you must specify the path and name for each of the logo files used. This step is completed during the Setup Wizard. Second, you must complete the uploading of the logo files to the specified path. If the logo files are not uploaded to the specified path then will not be able to find and include them where necessary.


What are non performing items? calls items that do not meet a user defined sell through rate, non-performing items. The sell through, or relist, rate is the percentage of auctions that result in successful sales chosen by management, that a multi item product, or SKU, must achieve in order to make it worthwhile to continue listing. offers a unique way of handling non performing items. Instead of simply automatically re-listing an item, our system actually assesses its sales performance relative to the goals set. If the item or SKU does not meet the minimum desired criteria, then a report notifying you of the performance failure is generated. This alerts management of items that are no longer profitable allowing them to make appropriate decisions and necessary changes thereby reducing fees and increasing the overall efficiency of the operation.




There is no menu option to setup users for specific functions. How do I setup additional users?


Select the menu option, User Setup. This menu option allows the Administrator to add new users, as well as to edit or delete existing users. All users are setup from this menu option. The first screen presents a sub-menu that will allow you to directly access the desired user group.


What is Default Information? includes five areas on each listing where standard, or boilerplate, information is presented to prospective buyers. These five areas are called: “Important Information”, “Shipping Information”, “Payment Options”, “Terms and Conditions” and finally “Still Have Questions”. Each of these sections is labeled and appears on every listing. As a part of the setup procedure, it is necessary for individual users to formulate and enter the standard information they wish to present to clients. It is only necessary to enter the appropriate default information one time regardless of the number of listings posted. Any information entered can be edited as necessary from the Administrator's Home Page.


How much HTML coding do I have to know to use was written with the intent that users do not have to know any HTML coding. We generally succeeded except in the following instance. When entering blocks of data, such as in the Default Information, or the Consignor Contract sections, it is necessary to know two HTML tags. HTML tags are formatting characters that govern the placing or appearance of text. In our case, it is necessary to know the tags that begin a new paragraph, and end an existing paragraph. The HTML tag to begin a new paragraph is <p>. The HTML tag to end an existing paragraph is </p>. To write new blocks of text it is possible to use standard word processing software, insert those tags where appropriate, and then copy the text to 


HTML is a powerful tool that contains a large number of tags used to format text. Using HTML it is possible to change the size, spacing, color, font, etc. of blocks of text or individual characters. If you are interested in additional formatting tags for entering text, follow this link to a HTML primer for additional assistance: Please note that this will replace the existing browser window, so it is advisable to open a new window (click file, new, window) and then follow this link.


I don't sell on consignment. Can I still use is designed so that it is flexible and versatile enough for everyone selling on eBay to use. In the event that you are not selling consignment items for others, then simply do not use this menu option. The program will function normally without reducing the features available or its overall functionality. If you do not presently sell on consignment, you may be missing a significant profit opportunity that we urge you to explore.



What is an eBay token?


An eBay token is an authorization procedure from a user to eBay. By agreeing to grant EZLister an eBay token, you authorize eBay to release certain information in your account to so we can perform and complete certain auction management activities. The activities could include uploading and managing listings, sending feedback emails, and notifying winning bidders. only obtains information necessary to perform auction management services and pledges to protect your privacy. Please refer to the Privacy Policy posted on our web site for a more complete discussion of how we treat confidential information.


How often do I need an eBay token?


A token remains valid for one year, so you will have to renew this authorization annually using the “Obtain eBay Token” menu option on the Administrator’s Home Page. EZLister posts renewal reminders on your sign in page for at least two weeks prior to the expiration date of your token.


I have custom designed listing templates. Do I have to use templates?


EZLister provides pre-defined listing templates and banners to help you make the most out of your auction site. The Describer has the primary responsibility for creating individual auctions and additional information is available in Describer FAQs. However, the Administrator chooses to either use’s templates or use their own customized templates. To view the templates, select the "Templates" menu option, and then click on the template icon. This launches a separate browser window that previews our templates. Similarly, to view the banner choices offered by, click on the banner icon. 


If you decide to use EZLister’s templates then simply select the “I Use EZLister’s Templates” option. Should you decide to use your own custom templates, they can easily be imported into EZLister by using the special open and closing tags cited on this page. In this case, select the “I Use My Own Template” option .and provide us with the name of the template and the path leading to your desired logo in the spaces provided. If you created a customized template, we assume you are familiar with HTML. A “Sample Template” is available for download.